Traffic first, or money first
Plausible shows visitors, sources and goals in a clean dashboard without cookies. Revenue is a value you attach to custom events yourself, and it's a Business plan feature. DataBull connects to your payment provider and matches every payment, renewal and refund to the visit that brought the buyer.
| DataBull | Plausible | |
|---|---|---|
| Pricing | One-time payment, currently $29 (launch price, rising to $99). Lifetime updates. | Subscription. Starter $9/month (1 site), Growth $14/month (3 sites), Business $19/month (10 sites), Enterprise custom. These are entry prices; they rise with monthly pageviews. Yearly gives two months free. |
| Hosting | Self-hosted on your own Cloudflare account (Workers + D1). One command installs it. | Plausible Cloud, made and hosted in the EU. A self-hosted Community Edition (AGPLv3) is free but leaves out funnels and ecommerce revenue goals, among others. |
| Revenue | Stripe, Polar and Dodo Payments, connected with a key. Past sales import; renewals and refunds follow by webhook. | Revenue goals on the Business plan: send a value with a custom event (CSS class, JavaScript or Events API). No direct payment-provider connection. |
| Cookies | Your choice per site: first-party cookies, cookieless, or cookieless until consent. | No cookies and no persistent identifiers, so no consent banner. |
| Sites | Unlimited websites and events. | Depends on plan: 1, 3 or 10 sites. |
| Trying it | Live demo on the home page. No trial, and all sales are final. | 30-day free trial, no card needed. |
What DataBull adds
- Payments without event code. Paste a Stripe restricted key, a Polar token or a Dodo API key. Payment links are tagged automatically; past sales import straight away.
- Subscriptions handled. Renewals inherit the visitor of the first payment, and refunds come off.
- Lifetime value by first source, so you see which channels bring buyers who stay.
- Readable Direct: typed, shared link, checkout return and in-app browsers instead of one mystery bucket.
Privacy is your call per website. Cookieless mode stores nothing in the browser; it links sales to visits from the same day only, while first-party cookies keep attribution across weeks. Privacy modes explained.
When Plausible is the better choice
- You want cookieless analytics with no consent banner and data hosted in the EU by an EU company.
- You only need traffic stats, and revenue isn't the point of the site.
- You want open-source code you can read and self-host (the Community Edition).
- You'd rather not touch a Cloudflare account at all.
Competitor details as of October 2026, from their public pages: plausible.io pricing, revenue tracking docs, Community Edition. Prices and plans change; check the source before you decide. Spotted something out of date? Tell us and we'll fix it.