Revenue-first analytics that ties every Stripe, Polar, Dodo and Creem sale to the post, search or link that brought the buyer. Pay once and run it on your own Cloudflare, or let us host it for you (beta).
Fig. 1The dashboard for a sample site. Click Visitors or Revenue to toggle them, hover the chart and its notes, and click a referrer to filter everything by it.
Sources, referrers, campaigns, pages, countries and devices, each ranked. Traffic from ChatGPT, Claude and Perplexity gets its own channel. Every page shows the revenue it led to.
Pages
Last 30 days
Pageviews
0
+7.5% vs previous
Sessions
0
+11.2%
Avg. bounce
0
+1.4%
Avg. duration
1m 43s
+6.0%
Revenue
0
+31.6%
All pages
Page
Trend
Views
Sessions
Bounce
Duration
Revenue
Fig. 2Pages, with a trend line and the revenue each one led to. Search to filter.
02Revenue
Every payment, credited to the visit that brought it.
Connect Stripe, Polar, Dodo or Creem per website and DataBull matches each payment, renewal and refund to the visitor's source, even weeks later. Past payments import on day one.
Revenue
Last 30 days
Revenue
0
+31.6% vs previous
Sales
0
+18.0%
Avg. order
0
−4.2%
Attributed
0
to a source
SourcesRevenue
CountriesRevenue
Fig. 3Revenue per day, by source and by country.
03Peak hours
When they visit, and when they pay.
Your week laid out hour by hour, in your time zone. DataBull outlines your busiest three hours, tells you when to post so you're there before the peak, and shows when buyers actually pay, which is often not when most people visit. Switch to Sales, and hover any hour.
Peak hours
Last 30 days · New York time
Local time (America/New York)LessMore
Fig. 4Visits, sales and revenue by weekday and hour, with the busiest three hours outlined. Sample data.
04What they read
Which pages people actually read before they buy.
How far visitors scroll and how long they really read each page: time only counts while the tab is visible and someone is active. Buyers are set against everyone who didn't buy, so you see which pages do the selling. No setup, no new cookie. Pick a page.
Engagement
Last 30 days
Avg. reading time1m 20sAvg. scroll63%Read to the end22%
Fig. 5Scroll depth and reading time per page, buyers against everyone else. Sample data.
05Path to purchase
How long it takes to buy, and who closes the sale.
Every customer, followed back from their first purchase to their first visit: how many days and visits it took, the source that found them next to the source credited with the sale, and the pages they saw before paying. X finds them, Google closes it? Now you'll know. Hover a flow.
Median time to buy2.4 daysfrom their first visit
Median visits3 visitsbefore paying
Buy on the first visit29%62 of 214
Pages before buying5median
Brought them inCredited with the sale
Time from first visit to purchase
Pages they saw before paying
Fig. 6Path to purchase on the Revenue page. Sample data.
06Readable Direct
No more mystery "Direct".
Most tools dump a big share of traffic into Direct. DataBull splits it into what actually happened, and names the in-app browsers that hide where a visit came from. Hover a row.
InstagramTikTokRedditTelegramXGoogle app
Fig. 7Direct traffic, split into typed, shared link, checkout return and in-app browsers.
07Lifetime value
Which sources bring customers worth keeping.
Customers are grouped by the source that first brought them, with every renewal, upgrade and repeat purchase added up since. See which channels bring buyers who stay.
Lifetime value by first source
Customers acquired in the last 90 days
Source
Customers
Lifetime revenue
Avg. value
Renewals
Repeat
news.ycombinator.com
41
$6,150
$150
$2,310
22%
x.com
96
$9,408
$98
$2,950
14%
google.com
73
$6,716
$92
$1,870
11%
chatgpt.com
28
$2,380
$85
$610
9%
reddit.com
37
$1,813
$49
$240
5%
Fig. 8Lifetime revenue per source, renewals included. Sample data.
08Realtime
Who is on your site right now.
A live map with each visitor's page, location and source. Open any visitor to see every session and page that led to their purchase. Click a visitor to find them on the map.
Realtime
visitors in the last 5 min
9
Visitors
Fig. 9Realtime view. New visitors arrive every few seconds.
09Alerts
A ping the second a post takes off.
Every sale lands in Telegram with the source that produced it. When a source sends four times its usual traffic, you hear about it while you can still reply.
DataBull botbot · online
💰 New sale · YourApp · $49.00 🔗 x.com · Organic Social 📍 🇺🇸 Austin · Desktop · Chrome 🧭 first visit 2 days ago · landed on /pricing14:02
🚀 Traffic spike · YourApp 142 visitors from news.ycombinator.com in the last hour, 9× the usual. 👀 landing on /blog/how-we-got-1000-users · 31 online now14:20
Referrer, campaign, country and the buyer's journey. Refunds too.
🚀
Spike alerts
A source at 4× its usual hourly traffic triggers one alert, with the page people land on.
📊
Daily digest
Visitors, revenue and top sources at the hour you choose.
Fig. 10Telegram notifications for sales, spikes and a daily digest.
10AI agents & API
Ask your AI which post made you money.
Every install has a built-in MCP server. Connect Claude Code, Cursor, VS Code, Codex or Windsurf with one command and ask about traffic, revenue, sales and buyer journeys in plain English: the agent reads your own numbers, live. The same data is in your terminal and behind read-only API keys, with --json for scripts. Pick a question.
Claude Codedatabull · 14 tools connected
MCP
Terminal
Works withClaude CodeCursorCodexCopilotWindsurf
Fig. 11Claude Code reading a sample site through DataBull's MCP server, and the same numbers in the terminal. Set it up.
11Setup
Live in three minutes.
One script tag, guides for your platform, a prompt for your AI editor, and a live check that confirms the first visit. Then connect payments, per website.
01
Add your site
We detect your platform and fill in the name.
02
Paste one tag
Or copy the AI prompt. Route changes are tracked.
03
Connect payments
Stripe, Polar, Dodo or Creem. History imports instantly.
Waiting for your first visit…Open your site once. This updates by itself.
Fig. 12Install guides for every platform, and a live check for the first visit.
12Self-hosting
Your Cloudflare. Your data. One command.
DataBull deploys into your own Cloudflare account: a Worker serves the dashboard, the API and the tracking script, and a D1 database keeps your visitors and sales. Cloudflare's free plan covers most indie sites. No servers to babysit, nothing on our side to go down. Rather not run it? DataBull Hosted (beta) does it for you.
Terminal
$ npx databull@latest
Your Cloudflare accountNothing leaves it
⚡WorkerDashboard · API · script
🗄️D1 databaseVisitors · sales · goals
⏱️CronSync · alerts · digests
🌍 Your visitors Payment webhooks Telegram
$0 on Cloudflare's free plan for most sites
Unlimited websites and events, no caps from us
Updates with one command, data stays put
Fig. 13npx databull@latest deploys DataBull into your Cloudflare account. Your data never touches our servers.
13Pricing
Pay once. Or let us host it.
Self-hosted: one payment, every feature, every future update, on your own Cloudflare with unlimited websites and events. Hosted: we run it for you from $9 a month.
Self-hosted · lifetime
$49 one time
One price, for good. No subscription, no price bumps.
Beta. Your dashboard is ready a couple of minutes after you pay. Hosted terms
14FAQ
Questions
What does "self-hosted" mean?
DataBull runs on your own Cloudflare account. Visitors, sales and keys never touch our servers. Cloudflare's free plan covers most indie sites; very busy sites need the $5/month Workers plan, paid to Cloudflare, not us. Prefer not to run anything? DataBull Hosted (beta) runs it for you from $9 a month.
Which payment providers work?
Stripe, Polar, Dodo Payments and Creem. Each website connects its own account, so one site can be on Stripe and another on Polar or Creem. Past sales are imported, new ones arrive instantly by webhook.
Do I need to write code?
Not for analytics: one script tag, with guides for Next.js, Framer, Webflow, WordPress, Shopify and more, plus a prompt for Cursor or Claude Code. Payment links are tagged automatically. Only checkouts created by your server need two metadata fields.
I use DataFast. Is switching hard?
DataBull understands data-fast-goal attributes, window.datafast() calls and datafast_visitor_id checkout metadata, so most sites only swap the script tag.
What about cookies and GDPR?
Pick per website: first-party cookies (best attribution), fully cookieless (nothing stored in the browser, a daily-rotating salted hash), or cookieless until your banner reports consent. No data is ever sold or shared.
How is this different from Google Analytics or Plausible?
Those show traffic. DataBull starts from money: which post, search or referrer produced paying customers, and what they are worth over time.
Can I ask Claude or another AI agent about my numbers?
Yes. Every install has a built-in MCP server: run npx databull@latest mcp and Claude Code, Cursor, VS Code, Codex or Windsurf can answer "which post made me money this month?" from your own data. The same numbers are in the terminal (npx databull@latest stats) and behind read-only API keys. How it works.
Can I use it for client websites?
Yes. Unlimited websites, each connected to its own payment account.
What do I need to install it?
Node.js 22 or newer and a Cloudflare account (the free plan is fine). Run npx databull@latest, paste your license key, click Allow when Cloudflare asks, and your dashboard opens about three minutes later. See every step. With DataBull Hosted (beta) you install nothing: we set it up and email you the link.
Do I get the source code?
No. You get the complete, ready-built app: the installer deploys it to your own Cloudflare account and keeps it updated. It isn't open source, and the source code isn't included.
Self-hosted or hosted?
Self-hosted is one payment and runs on your own Cloudflare account: you install it with one command and own the setup. Hosted runs on ours, at yourapp.databull.app, from $9 a month: no Cloudflare account, nothing to install or update. Same app, same features.
Will the price go up?
No. $49 is the price for good: one payment, every feature and every future update. (The first 40 licenses were $29 at launch.)
Can I get a refund?
Self-hosted: no. All sales are final, because the license key and the full product are delivered the moment you pay. Try the live demo above, read the install guide, and email any question before you buy. If the installer gives you trouble afterwards, we'll help you get it running. Hosted is monthly: cancel anytime; the current month isn't refunded.
Find out which of your posts pay the bills.
One script, one payment connection, and you'll know by tomorrow.
Self-hosted on Cloudflare$49 once→
yourapp.com
9 online
tweet
made you $1,240.
Polar
Dodo
Creem
Claude Code
Cursor
Codex
RankBull
Humanit
Faders
Shelfy
NoMouseMode
Vibeshots
BGpeel
Instagram
TikTok
Reddit
Telegram
Google app
news.ycombinator.com
MCP
Copilot
Windsurf
